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home > about us > why choose us?

Why Choose Us?

Expert Advice, Integrity and Constant Improvement.

At least that's what our customers tell us. From lowering customer acquisition costs to increasing top line revenue, we help businesses make and save money, (aka. profit).

Tushar, Jon, Rick, and Joel
How can we help you make money with your website?

The goal is to convert website visitors into leads or sales, and that's accomplished by showcasing your product or service to the right visitor in the most attractive way possible, and most importantly, by encouraging immediate action (call, buy, download, etc.).

How can we help you save money?

Two ways. 1) Streamline business procedures. And that's done by using Internet technologies (websites, email, mobile apps, social media, etc.) to carry out traditional business objectives with precision, speed, and at a much lower cost. 2) Reduce customer and lead acquisition costs. That's done by tracking your most profitable marketing channels, right down to the keyword, and discarding the rest.

At the product and service level, specifically what can we do for you?

Aside from being extremely reliable and accessible, we offer these proven

Website Help Services:

Website Improvements,
Website Redesigns & Makeovers,
Custom Website & Application Development,
Responsive Website Development,
Google AdWords Advertising,
Bing Ads Advertising,
Google Analytics Set Up,
Strategic Planning & Coaching,
Competitive Intelligence & Research,
Purchase Process Assessments,
Lead Capture Assessments.

Website Help Products:

Small Business eCommerce Website,
Small Business Blog Website,
Small Business Services Website,
Email & Website Hosting.

We rely on extensive research routines and 18 years of past experiences to fuel our thought leadership. Our services can be used as a complete outsource outlet or integrated with your in-house team.

You have an important decision to make, why should you trust us?

Photo of Jon, Rick, and Joel Before we take on a new project, we evaluate…

  • Your needs and problems
  • Your expected delivery date
  • Your available resources
  • The ROI (will you make or save money?)


If your requirements are outside our capabilities, we believe in turning away business with integrity. If your requirements are within our capabilities, we're one of the few organizations that can guarantee improved results.

Also, we encourage constant communication. We want to know how big of an impact we made on your business 1 month, 6 months, and 1 year after the project.

We want to be the organization you trust with new business problems or when you want to share a victory. Above all, we believe in people doing business together, not faceless paper-trailed entities.

Looking for a company you can trust? See if our code of ethics helps determine why you should choose us…

  • Loyalty: We are constantly looking out for the best interest of our customers, even after the invoice. For example, if we come across an article, report or idea that will help your business, or benefit you in any way, you can expect us to pass it along;

  • Dedication: We believe a customer is not an interruption of our workday; it's the purpose of it;

  • Consistency: You can expect the same 110% dedication regardless of project scope or investment size;

  • Value: We will not compromise quality for quantity because it's always more difficult and expensive to correct problems in the future. We will not release "quick and dirty" solutions through our quality assurance standards;

  • Honesty: We believe in turning away business if your request is outside our capabilities. Our goal is to deliver solutions profitably for both of us;

  • Freedom of risk: We are probably one of the few truly seasoned professional organizations that will guarantee improved results;

  • Convenience: Avoid corporate politics, non-collaborating departments, and "finger pointing". You will always have one stakeholder at your service, but may dialog with staff at anytime;

  • Humanity: We believe in people doing business together, not faceless paper-trailed entities. We will never hide behind a "corporate policy";

  • Results: We can help plan and measure the monetary impact (ROI) of our work;

  • Integrity: We are not afraid to admit when we make mistakes, nor are we afraid to tell you about your risks

Want more details or specific questions answered?

Consultations are free. Feel free to call us today at 1 (630) 788-9969. Let's discuss how to best eliminate your web related problems and create your company's next success story.

Don't have time to inquire right now? Consider these unique company characteristics as you finish your screening process…

  • We can show you how a Website can make and save your business money;

  • We believe in maximizing your customer conversion rates before driving additional traffic. (Driving more traffic to a Website lacking the ability to influence the buying decision and convert only results in more missed opportunities);

  • We look to strengthen existing Websites before recommending a complete redesign;

  • We encourage constant "after project" communication

  • You can expect a plan to measure the monetary impact and ROI for our services;

  • Our customer service will constantly exceed expectations;

  • You may communicate with any project-assigned staff member at any time;

  • We communicate in business terms rather than technical terms, helping you understand the project as it evolves;

  • We are much more expensive than amateurs, but much less expensive than first-class traveling consultants;

  • Our focus is business and marketing first, followed by understanding the capabilities and limitations of Internet technologies

  • Our website improvement tactics are based on effective communication, superior salesmanship, and traditional merchandising strategies;

  • Your phone calls will be answered during business hours without lengthy corporate voicemail system. You will not need to cross your fingers hoping for a returned call.

If you need more help with your decision, read some FAQs, learn more about us, browse our website design portfolio, or contact Rick Costello directly via email; or call 1 (630) 788-9969 (8am - 5pm CST) and fire-off your toughest question.

Need to convince someone else? Learn How to present a case for Website investments or check out our approach to website help.

If you need more time to think about it, subscribe to our newsletter and wait for special promotions, announcements, new blog entries and customer breakthroughs. Don't decide until you're absolutely convinced our company is the best fit for your website help needs.

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